This 18" x 24" sign will be placed in front of the owner’s home, promoting his business.
When it comes to signs, generally less is more. When people are passing by, you want them to notice your business logo, what you do, and contact info. Anything else is going to draw away from important information.
Homesite NY’s sign relates very closely to their brochure and business card, which can be found in InterNACHI’s Marketing Library: http://www.nachi.org/marketing-library.htm