This is not a bad strategy, for it engages the consumer in the battle that has mainly been - at least up to this point - a war waged among the varying associations.
If you have them, you may choose to use your own media contacts to put out a more positive image.
Originally Posted By: jmertins This post was automatically imported from our archived forum.
Finally, ask what kind of guarantee they’ll give you.
This is a good question to ask....but an answer is not available. The only guarantee that can be given is "that eveything will break in this house at sometime". Not to be negative but it is the truth.