InterNACHI is excited to announce our new partnership with Brinks Home, a leader in the smart home industry. InterNACHI members have the opportunity to generate additional income by referring customers to Brinks Home with a special smart home security offer.
By participating, you can enhance your business by offering added value to homeowners, thereby increasing your revenue. The process is straightforward: register, refer, and get paid!
Upon registering, you will receive a unique promo code, URL, and promotional materials to share with homeowners. These resources will direct them to a landing page where they can begin the sign-up process. For each homeowner you refer to Brinks Home that takes advantage of the discounted offer and has their security system installed, you will receive payment.
Don’t miss out on this opportunity to provide homeowners with award-winning security solutions. Click the link below to learn more and register today!
Qualifications and terms apply. Results not guaranteed. Individual results will vary.
They want you to register first, but I’ll tell you this much: They are paying InterNACHI members a lot of money. Truly, a lot of money. Register and have a conversation with them.
Uh, that’s good ADDITIONAL money on an inspection job, IMHO. Maybe I just grew up dirt poor. This morning I chipped the branches of a downed tree. Took me an hour of hard work and I made a whopping $100. You guys have to fill out a form. Whiptydoo.
And remember, your additional $100 isn’t an additional $100 in sales, it’s an additional $100 in pure net profit… every time.
If the deal actually works like it sounds on the surface, this is not a bad offer for those that give their clients information about discounts on services they may want.
As I understand it, you would not be feeding customer info to Brinks. You would just be giving clients a link where they can get a service that they may want. It would be totally up to the customer if they go to that link. In other words, Brinks will not have their info unless the client reaches out to them.
If that’s the way it works, not a bad deal I guess. For those that are into referral money and what not.
Over the few years of being an inspector, I have tested a few of these opt in scenarios. I created new email addresses with fictitious names and then signed in as possibly interested. Within a couple of weeks, you are flooded by spam, postcards, & mailers from everything a new homeowner could possibly need.
I think the viability of this deal all depends on the market you’re in and your brand image.
In a major city landscape, I think this could be a well received offering and would most likely be par for the course considering many large or chain inspection agencies do these affiliate programs regularly to maximize their capture. The customer base would be familiar with with it and the market would tolerate these conditions. So, you could make some extra money that, like @gromicko described, is pure profit.
However, in a more rural setting, the story may be very different. With my service area containing many small towns with very close knit communities, this would be seen at the very least as spam, if not erode my brand image as being the personal local small business. It would be a sales offering that would be perceived as big business-esque.
Whether or not this deal is good for you and your business entirely comes down to your market and your brand image you are trying to present. If it matches your brand and your market, easy money. If it does not match, you can risk alienating some of your market pool by presenting a brand not contiguous with the target market/demographic.
TL;DR Everyone has to do their own market research when considering affiliate programs and if the partnership matches their brand.
Didn’t we just do this with another company. We sent in over 200 client names to ADT based on the information provided by Luke at the InterNACHI convention in Orlando. I only sent in people that wanted systems installed mostly on new construction homes but many other on older homes we inspected. Over a year of handing out their ADT flyers and sending in our client information we received zero dollars. Luke P ADT Flyer.pdf (420.3 KB)
Did anyone actually get any money from ADT?
“Licensees shall not accept compensation, directly or indirectly, for recommending contractors, services, or products to inspection clients or other parties having an interest in inspected properties”
