We created this custom logo and business card set for Shellback Home Inspections, maximizing the power of their unique name. The term “Shellback” signifies an experienced sailor, a perfect metaphor for the proven expertise and reliability they offer, setting their brand apart from typical competitor messaging.
The design features a friendly sea turtle mascot in a sailor’s hat, immediately establishing a memorable, nautical theme. This unique visual identity, along with the trident accents, symbolizes their role as trusted, experienced guides, dedicated to protecting what matters most during the critical home-buying process.
The result is a distinct brand identity that feels both established and approachable, instilling confidence in homebuyers choosing who to trust with their investment.
If you’re a home inspector ready to elevate your brand, InterNACHI’s Marketing Department can create a custom logo and business card design just for you, at no additional cost to members.
This member saved $331.25 by taking advantage of our free design and editing services.
- Logo Design: 2.75 hrs @ $85/hr = $233.75
- Business Card Design: 1 hrs @ $85/hr = $85
- Writing & Editing: .25 hrs @ $50/hr = $12.50
- Total: $331.25
- InterNACHI Discount: -$331.25
- Cost to member: $0.00 ( members only pay for printing & shipping )
Logo and marketing design services are included free for InterNACHI members with every custom print order on Inspector Outlet. Learn more at nachi.org/marketing

