Originally Posted By: dvalley
This post was automatically imported from our archived forum.
There's no set amount that is spent on marketing. If you want to spend $50.00 a month, that's fine. If you want to spend $3,500.00 that's fine too.
Marketing should be one of your daily priorities. If you are not inspecting, marketing should be next on your list. Whether it be dropping off brochures, handing out business cards, attending city meetings to meet people and all sorts of crazy ideas that will enhance your exposure and let people know who you are.
There are millions of ideas on marketing and thousands of books to read. But marketing is not always about spending money. Spend only what you can afford on commercial advertising. Then get in your car and drive around town (the city), telling everyone you see and meet, about your business. This doesn't cost you anything but gas money and time. It's considered, cheap advertising.
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