Hi, we’re Kevin and Mike, co-founders of Spectora.
We’ve worked hard the past year meeting with inspectors, agents and buyers to build a modern software platform.
We obsess over creating a solid product and service. We wake up early and stay up late, working at this full-time-plus. Innovating and helping genuinely excites us.
Yes, we’re a new company. But we’re not new to mobile app development, delivering a modern, clean user experience, and providing excellent service.
Here are some of our core values and why we think we’re different:
We’ve done our research - We’ve met with inspectors, followed along on inspections, and implemented feedback from home inspectors, agents and buyers. You’re a smart bunch. We’re constantly listening and learning from you.
We are cutting-edge with our technology and marketing - We have significant experience in modern web development and SEO for some of the largest companies on the planet. We keep up-to-the minute with programming standards, Google algorithm changes and everything that could affect your business.
We are modern - We’ve spent the last year building a modern platform that is easy-to-learn and easy-to-use. Programming languages and usability have advanced rapidly since our competitors were built. Our platform is built with modern design and code.
We are invested in growing your business - We are more than software. We want to help your business run more efficiently. We are constantly building features that help you automate communication, track business metrics and improve your online visibility.
We’re here to be helpful. We’ll offer advice from our areas of expertise and build relationships with you guys. If you like what we have to offer, feel free to check us out. If not, that’s okay too. We know everyone has different preferences and styles.
I (Kevin) worked on the SEO team at HomeAdvisor. Some of you have badges on your site that I created and implemented in my time there! I hope to share my knowledge of how successful companies approach SEO. We ran tests and evaluated search results daily to see what correlates with higher rankings and traffic.
I don’t think there are any “secrets” to marketing and SEO. I believe in helping inspectors understand what Google’s motivations are, and create the smart, logical habits that correlate with high rankings and more traffic. A lot of it is common sense. But so is doing your taxes early or working out. We all need reminders and someone to push us.
Much like how many of you have built great businesses, we want to earn your trust by showing up everyday and being helpful. Let us know if there is anything you’d like to see implemented, have any questions, or just want to chat about the industry in general. We live and breathe this, so we look forward to connecting with many of you.
I’ll see you around in the forums, on social media and at upcoming events. Thanks guys.
PS. We worked with Nick to offer a couple InterNACHI specific deals:
For all members: