Hello everyone, my name is Anthony Parrilli. I just passed the NHIE and am taking the InterNACHI master class for home inspectors. I just started the course and wanted to say hello and introduce myself. Im also trying to come up with a new business name. Got any ideas>?
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or go here and look through these posts might help
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Congratulations Anthony!
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For a name no, for a way to choose yes. Stay away from any name that might cause issues later. For example:
- Using a name that might indicate an in depth inspection and possibly beyond your operating method such as “Every Inch Home Inspection”. If you miss reporting an issue because you did not see it what do you think that can do if a client tries to come back on you?
- Stay away from names of areas since it might cause possible clients not to use you if they think that is the only area you cover. It can always cause issues when people search online for an Inspector. For example “Atlanta Home Inspections” where you live half way between Atlanta and Athens and will go either locations or even farther.
- Stay away from names that are silly and unprofessional like “Bam Bam Inspections” as people won’t take you seriously.
- Stay away from names that might associate you with a specific group of people like “Bubba’s Home Inspections” even if your name is Bubba. It may sound good and down to earth but how many people would view it as “A Redneck Inspection Company” and not want to use you? No offense to Rednecks since I am one.
- Stay away from religious names and also keep the religious icons off your WEB site such as “God’s Country Inspections”. You may well have plenty misinterpret this and/or are secular in nature and do not like any business associated with any religion. Then you have the others who are religious and won’t use you because you are using your religion to sell your business.
- If you ever plan to expand beyond just home inspections (commercial, specialty, otherwise) don’t use the phrase “Home Inspection”.
- Check your State office that registers corporations (typically Secretary of State) for their rules on registering companies. Here in Texas using a name such as “ABC Home Inspections” is a highly specialized name that would result in having to register as a PLLC instead of an LLC.
- Whatever name you do choose check with your State to see if any type of corporation is using that name or any very close to it. That can always cause you troubles from the other company as well as not being able to creat an LLC with the State. On that note when you do decide on your name create that corporation with the State. That can help you protect your company name and help prevent others from creating a company with the same or very similar name.
- Create a name that can easily be turned into an internet URL and easy to remember. Even if the name is long if you can shorten the URL to a memorable portion it is better.
- Create a name that you can also create a logical logo from.
I would not doubt others can offer additional tips for a name creation.
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Congratulations on passing the NHIE.
As for a business name, I would say keep it simple and something people will remember. And as Manny mentioned above, be sure to register it with your state, you don’t want to use a name that another inspector is already using.
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Or a name that sounds or is similar to a competitor in your area. That could lead to confusion with clientele.
Do a Google search for all inspection companies in your state to get a full list of names that are taken…
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Best wishes Anthony !!
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Congratulations on passing the NHIE and all the best moving forward. As far as a name… When I opened I used the first initial of mine and my wifes names.
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congratulations Anthony, looks like You are in Chicago how about " I’ll make You an offer You can’t refuse home inspections "???
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James, that name would be for Staten Island !!
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I’ll second that! I plan on eventually performing inspections other than home inspections and when I do, its going to cost me a few bucks, blood, sweat, and tears to change everything. Even my logo, oops…Fortunately, I left out “home” in my website URL! 
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Whatever you decide, in my opinion you want it to be “non-threatening.” Don’t make it sound like you are a sleuth trying to uncover the bad guy’s deeds.
I see the occasional “Hidden Danger” or “Mr. Bust Em” names and immediately shake my head. Can you imagine being an agent or a seller and “Mr. Bust Em Home Inspections” is coming to do the inspection? It does not play well with marketing.
Use friendly and neutral words.
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Congratulations, Anthony!
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On Parr Inspection Services
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Thank you very much Mr. Kage
Thank you Mr. Young
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Thank you Mr. McKee
FWIW: Using the rules posted above here is what the latest version of LLaMa3 produced.
I’ve taken note of your rules and will provide some suggestions for a home inspection company name that meet your criteria.
Here are a few examples:
- Insite Pro: This name conveys a sense of in-depth inspection without making any specific claims about completeness. It’s also easy to remember and has a professional tone.
- Premise Evaluation Services: This name is broad enough to encompass various types of inspections, including commercial and specialty services. It’s also descriptive and easy to understand what your company does.
- Inspection Solutions: This name positions your company as a problem-solver, which can be appealing to clients. It’s also short and memorable, making it easy to turn into an internet URL.
- Structure & Systems Inspection: This name highlights the comprehensive nature of your inspections without making any exaggerated claims. It’s also descriptive and easy to understand what your company does.
- Pro Insight Inspections: This name combines “pro” (short for professional) with “insight,” conveying a sense of expertise and in-depth knowledge. It’s also easy to remember and has a professional tone.
I’ve avoided using names that might indicate an in-depth inspection, area-specific names, silly or unprofessional names, religious themes, and names that could be misinterpreted or create issues for clients with different backgrounds or preferences.
Let me know if you’d like more suggestions or have any specific preferences (e.g., geographic region, industry focus) that I can take into consideration.
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Here are some links where I give some advice about names, Anthony. A good logo starts with a good name.
#3 and 4 in the article below are also about naming:
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