Strong relationships with offices

[jjonas (Jeffrey Jonas)]

@nthornberry

http://youtu.be/6vdignFbBK4

Check out the video above with one of my sales reps, Carmen, and the broker of one of the largest Re/Max offices in the country. This is one of literally hundreds of offices we have relationships with…this just happened to be one that went out of their way to put together a video for our sales rep there.

How did we do it?

1. Market to the office- stop in with fliers and brochures. (Most inspectors don’t or won’t)
2. Sponsor sales meetings- bring food (Most inspectors won’t or can’t)
3. Participate in their events,** sponsor events**, donate to their charities (Most inspectors don’t, won’t, or can’t)

Oh, and treat their clients like gold and have the best product hands down.

One office like this with multiple locations and a hundred or more agents can make you a six-figure inspector practically overnight.

6. The InterNACHI member shall not: [LIST=a]
   [li]have any disclosed or undisclosed conflict of interest with the client;[/li][li]accept or offer any disclosed or undisclosed commissions, rebates, profits, or other benefit from real estate agents, brokers, or any third parties having financial interest in the sale of the property; or[/li][li]offer or provide any disclosed or undisclosed financial compensation directly or indirectly to any real estate agent, real estate broker, or real estate company for referrals or for inclusion on lists of preferred and/or affiliated inspectors or inspection companies.[/li][/LIST]
   From International Code of Ethics for Home Inspectors - InterNACHI InterNACHI Code of Ethics

[jjimenez (Juan C. Jimenez)]

LOL Jeffrey. I sponsor sales meetings all the time! I think there is an ethics course somewhere that you can take.

[jjimenez (Juan C. Jimenez)]

@nthornberry

just make sure you’re very clearly not paying for business or paying referral fees to agents/brokers.

Of course not! That would be unethical.

[jpope (Jeffrey Pope, CMI)]

They are correct, Jeff. There is nothing in our COE that would prohibit any of these marketing tactics. For many years, I have participated in them as well.

[jcook7 (Jeremy Cook, CMI)]

People who don’t do this are not entrepreneurs they are only home inspectors. Not a bad thing but as an entrepreneur I want to grow my business and make money, so I also do this all the time.