Morning, Brandon.
Hope you are well and in good spirits.
You can think inside the box as well. I prefer to use a Motto; a short sentence or phrase. To encapsulate the companies and personal beliefs and give an ideal to prospective clients instead of a memorable phrase used in advertising. SEO key word/s and phrases are more defined for my advertising.
May I recommend, a starting point of; (Inspection principles & solutions)
Our Motto: Putting Information Where You Need It Most, “In Your Hands.”
Robert Knows Homes!
