From 1976 till 1983 it was just part-time AS a favor for people while building OR being an hvac contractor. Didn’t have cards, brochures, flyers, answering service, or cell phone. Then lenders, agents, etc started calling and by 1983 I’d decided to go at it FULL-TIME. Looked around … Found a HI school in DC, went out there for a week, there were about 68 guys from up and down the east coast in my class.
When I came back … made up brochures, cards, flyers, etc AND hit the bricks. There was no internet, etc. It was face-to-face; belly-to-belly, cold calling. Asking for meetings OR to come do office presentations AND explaining what a home inspection was AND why it could possibly help a Realtor vs HURT them when everybody knew we did NOT have BUYERS agents AND it was BUYER BEWARE tactics.
At that time I was in a 120,000 population college town AND even twice a month ran display ads in the local newspaper. 1/6th page ad for $74 p/insertion. I went to hospitals AND the HR departments of some biggie employers moving people in from LAX, New York, Texas, etc … They were much more interested than local Realtors. I got lined up with 4-5 National Relocation Companies to do ERC inspections, etc, etc
It took about 2 months to get the 1st job. It took 3 years to hit 150 inspections a yr.