Just an opinion question here -
I went back and forth when choosing my company name to go with my last name or something more generic. I decided that my goal would be to stay a one man company and provide a great service so I went with my last name for the business. My goals have changed recently and I am starting to think about making my first hire.
With that being said, I’m curious what peoples’ thoughts are on having employees with a self named company? I only have $1500 or so tied up in my car decals and clothing so that isn’t a huge loss, I am more worried about brand recognition if I make a name change now.