Marketing with the listing agent

Originally Posted By: jhorton
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I went to do an Appraisal on a home this morning. On the way back I noticed a home with the typical Realtors sign in the yard, except it had a Lenders sign under it advertising their services.

This got me to thinking. Is there a way we can offer our services through a Realtor maybe by doing a pre-listing inspection and then have our sign in the yard too?

Could this somehow be tied in with a home warranty program for the new owner?

Have not thought this through but seems like there is a good marketing idea in there somewhere.

Jeff <*\\><
The man who tells the truth doesn't have to remember what he said.

Originally Posted By: mrose
This post was automatically imported from our archived forum.

Hi Jeff,

In Georgia your idea would be covering old ground.

There is a very small market of pre-listing inspections. An even smaller portion are paid for by the listing agent. This leaves the seller to pick up the inspection cost.

I have inspected homes for buyers who also had me inspect the home they were selling as a pre-listing inspection. I did this at a discounted rate.

Pre-listing inspection can be used by the buyer as a very good marketing tool

If you can make this work for your business then do it.

Marketing is a combination of numerous techniques and programs. Each will generate some business at some time if continued long enough. There is no "silver bullet".

Best regard,

Mike Rose
Cornerstone Home Inspection Co. LLC
Lawrenceville, GA